Heidi transforms ideas into content that aims to inspire and connect. As a multidisciplinary designer with a particular focus on narrative, typography & photography she is inspired by all forms of publishing. Heidi has over 20 years of experience and continually experiments with new ideas from identities for brands, photobook publishing, to a wide range of interesting digital outcomes. Her mission is to continuously surprise and delight clients.
A big believer in online and offline communities, Heidi was the founder and festival director of Photobook Melbourne (2014-2016) and curated Unless You Will, one of the first online photography magazines (2009 - 2014). Unless You Will also morphed into a one-off weekend of photography conversations in early 2017.
Heidi is an occasional guest speaker, workshop facilitator, and regularly a judge, nominator & reviewer for various photography and photobook awards and grants worldwide. Always a dreamer and passionate gardener, she is currently living in a small, off-grid cabin in the heart of the Goldfields region in Victoria, Australia.
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